People Ambra Medda



With Greek and Italian origins Ambra Medda, founder of Design Miami, is co-founder and creative director of L'Arcobaleno, an online community dedicated to collectors design. Her passion is to give light to design promoting collaborations between designers, curators, students, luxury brands and institutions, discovering and nurturing new talents.



The city gets full of people coming from all over the world to celebrate design.

— Ambra Medda
The interview

The version of Ambra Medda about Fuorisalone


What does the Fuorisalone mean for you?

The Fuorisalone is a moment of great discovery and enthusiasm because it is a chance to meet again for people like us working in the design field. The unmissable in the 2016 Design Week is the Air BnB project.


And what does it mean for Milan?

For Milan it means lots of interesting cultural and business initiatives. The city gets full of people coming from all over the world to celebrate design. It is an opportunity, a honour and a responsibility for the city'.


Inside or Outside the Salone?

Although I respect everything happening inside the Fair, I think the Fuorisalone offers much more interesting material for a kind of research like mine. The most important thing I discovered at the Salone is the work of Andrea Anastasio.


The fetish you found (or stole) during the Design Week

I always find something special at Antonio Marras. He has a keen eye for craftsmanship and I always find a gem there: a gown or a basket.


What and where to eat during that week?

Actually I run a lot and don’t eat much during that week. But since I am not based in Italy I am usually happy with a simple sandwich or a salad made with fresh and tasty ingredients. However, my favourite places are Spazio Orlandi, Nilufar and Galleria Luisa delle Piane.


The best relationship you have established during the design week

I met Edward Barber, who I am currently living in London with and with whom I am expecting our second baby girl!

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