Porta Venezia In Design

A Milan itinerary for the Design Week to combine design&art, food&wine with Liberty Architecture heritage.

PORTA VENEZIA IN DESIGN is an itinerary divided into ‘three’: showrooms, stores and companies featuring new design and art, the food&wine itinerary, which finds space in some selected bars and restaurants, guided tours of the Liberty facades, organized in collaboration with FAI – Fondo Ambiente Italiano.

The idea of this circuit is to highlight places, sometimes 'hidden' in courtyards, other facing the road: design and furnishing companies, hospitality and leisure with good food and wine, architectural companies and workshops. Within the cultural aspect, which highlights the Liberty architecture heritage, revealing the venue has not been accessible for years – as the Albergo Diurno Venezia, now opened thanks to Delegazione Milano FAI – Fondo Ambiente Italiano. Design as a link among the various realities.

THE ESSENTIAL TASTE OF DESIGN , a project by Matteo Ragni Studio and Porta Venezia in Design. Main Partner: Essent'ial.

Partners: Lurisia, Mogi Caffè, Plust Collection, Scuola Politecnica di Design, Verallia

Technical Partners: ElettrocityStore/BiroPoint, Hic Enoteche, Ifi, Out of the Box

Media Partner: Azure

Info Point, Press Point, Bar Azure


Special guest: Davide Longoni, with 20zeronove presenting ‘La Tasca’

Starting from the original function of this building, the House of Bread, ‘The Essential Taste of Design’ wants to give a space to projects with essential style, about food design.

Exhibitions:

Setting-up and new collections by Essent’ial; Scuola Politecnica di Design students' projects exhibition; “Breaking Bread - Pane al Pane” exhibition by Azure; “The objects tell” by Virginio Briatore; “Taglieri d’Autore” - 100 artistic cutting boards; Stainless steel cutlery design from Belgian collector Alain Wathieu; “Oggetti Comunicanti” by Verallia; ; “Il panino, da natura ad artificio. I Maestri del pane”, by Fondazione Accademia del Panino Italiano; ‘Taste of Beauty / WHAT IF IT WOULD KILL YOU?” by Dejana Kabiljo.

DESIGN&ART | THE PLACES

Interesting new entries in the area are: JATO SHOROOM (via Sirtori) showing the PARADISOTERRESTRE collection; NOBODY&CO which will present SUPER FOLLIES at Giardino delle Arti (via Palestro); BAUPLAN CUCINE and TARGA ITALIA's showroom in the garden courtyard within Palazzo Saporiti (corso Venezia); the innovative DAAA HAUS, a society of designers and architects based in Ragusa and Malta that, since January 2017, has opened a gallery in Milan, (via Maiocchi); DORIN ROSSI DESIGN, an architecture, design and photography studio founded by Dorin Rossi (viale Majno); LABORATORIO 16, an architecture and design studio (via Panfilo Castaldi), combining passions for illustration, graphics, features and theoretical research on urban space; FRIGERIO21, a Milanese company will display marble furniture and objects, at the contemporary art gallery 'Gli eroici Furori' (Via Melzo); DANIELA DE MARCHI, (Piazzale Lavater), jewelry store, in brass, bronze, natural stone and colored enamels, hand made by Italian goldsmiths; AMI MOPS, shop-workshop (Via Tadino), producing resin jewelry.
Renewing their prestigious presences in the design circuit are: ANTHOZOA, BROMPTON JUNCTION MILAN, JANNELLI&VOLPI with a new showroom MANERBA, LISA CORTI, STAMBERGA, CENTRO CULTURALE CECO.

Porta Venezia has also renovated the collaboration with important museums in the area: CASA MUSEO BOSCHI DI STEFANO, with the exhibition 'Gio Ponti/Roberto Sambonet. Il cuore dei Ponti per i Sambonet'; GAM - GALLERIA D'ARTE MODERNA, with the second edition of 'Doppia Firma-Double Signature' exhibition (a co-produced project with Fondazione Cologni dei Mestieri d'Arte, Living Corriere della Sera and Michelangelo Foundation for Creativity and Craftsmanship); ALBERGO DIURNO VENEZIA, with 'Senso 80'; New entry in the area is FUTURDOME, with the exhibition 'Outer Space'.

FOOD&WINE | THE PLACES

In the food&wine circuit, new entries are: the opening of CASA CAPITANO, a chocolate shop hosting a design furniture collection, BAOBAR among excellent cocktail bar in the area, and OUT OF THE BOX with its homemade ice cream. Renewing their presence CASA MIA, HIC ENOTECHE and PASTA FRESCA BISTROT BRAMBILLA.