Event

LEXUS YET

Address

La Triennale di Milano
Via Alemagna, 6
MILANO



Days
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9

April 2017

Neri Oxman and her team, The Mediated Matter Group at the MIT Media Lab interprets the heart of Lexus' creative mindset "YET". The 12 winning works for the Lexus Design Award 2017 and the retrospective of Lexus’ ten appearances at Milan Design Week are also exhibited.

This event marks the tenth edition for Lexus International at Milan Design Week, highlighting the brand’s long standing passion for design and innovation. To celebrate this significant juncture, Lexus enlisted the cooperation of Architect, Designer and Professor Neri Oxman of the MIT Media Lab and her research and design team, The Mediated Matter Group. 
To compliment what will be an immersive and amazing experience, Lexus will also showcase the 12 Lexus Design Award finalists’ works as prototypes and panel displays showing how they would apply the YET philosophy in original and innovative ways. Lexus further brings home its passionate commitment to design with a visually engaging and inventive retrospective of Lexus’ 10 appearances at Milan Design Week.

Brands

Lexus

Tags

Other

Program
4 Tuesday
10:30 - 00:00
Exhibition
5 Wednesday
00:00 - 23:30
Exhibition
6 Thursday
10:30 - 22:00
Exhibition
7 Friday
10:30 - 22:00
Exhibition
8 Saturday
10:30 - 22:00
Exhibition
9 Sunday
10:30 - 22:00
Exhibition
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