Having reached the 6th edition, The Milan Design Award selects the best projects/installations at Fuorisalone and able to add value to the creative dialogue between production and installation and between designers and companies.
Milano Design Award - devised and coordinated by elita - enjoy living italy, in collaboration with Fuorisalone.it and Istituto Europeo di Design, and the support of the Council of Milan - since 2016 becomes a shared and promoted project with the committee of Milano Fuorisalone: 5VIE art+design, Brera Design DIstrict , elita - enjoy living italy, Milano Space Makers, Porta Venezia in Design, Sarpi Bridge_Oriental Design Week, Superstudio Group, Tortona Design Week, Ventura Lambrate and Zona SantAmbrogio.
The objective of Milan Design Award is to elect, via an international jury, the best project displayed during Fuorisalone based on four categories that define the fundamental qualities of an installation: concept, technology, storytelling and engagement. Furthermore, for every category an award will be given for the installation that best distinguishes a principal single aspect. Amongst the new elements this year is a new award category: The People’s Choice; the public at large will have the chance to elect winners at the Design Week sharing their vote via a new app Fuorisalone.it, available free to download via the App Store and Google Play Store. This app will provide in additional the full program of events for the Fuorisalone and further enriches a section dedicated to this year Milano Design Award.
Milano Design Award 2016 Winner
The best installation of Fuorisalone, selected for the excellent combination between concept, technology, background story, public involvement.
Milano Design Award 2016 Best Concept
The installation that best promotes the most significant innovation, demonstrating opportunity and significant future development.
Milano Design Award 2016 Best Technology
The installation that best adopts technology, materials or that best proposes the use of an original existing one.
Milano Design Award 2016 Best Storytelling
The best installation that explains the actual message, adopting the most engaging and effective narrative strategy and a defined communication even graphic.
Milano Design Award 2016 Best Engagement by IED
The best installation that distinguishes the bridge between the piece and the public, establishing an immersive rapport via the diverse aspects of the installation (location, sounds and lighting).
Milano Design Award 2016 People’s Choice
The best installation overall according the public jury, votes collected via the App of the Fuorisalone.it.
- MDA 2016 Winner
- Best Concept
- Best Technology
- Best Storytelling
- Best Engagement by IED
- Best People’s Choice
Saturday April 17, 2016
Teatro di IED Moda
via Pompeo Leoni, 3