Misunderstood artist or need to innovate?

Misunderstood artist or need to innovate communication and development channels? How the multisided platform can create new business models and connect emerging creatives with larger markets.

In the exhibition context of the VisionLab project by Montrasio Italia and Jbsagency, a sustainable design project born from the idea of ​​transforming industrial waste products into furniture objects to re-introduce them to the market with a view to the circular economy, we will investigate how the new technologies can support designers and artists to get in touch, position their products and create service communities.

The platform model, based on online communities and user interaction that finds its best applications in the realities that embrace the principles of circular and sustainable economy, is applied to the world of art and design by Taldég, an innovative startup at feminine that thanks to technology allows artistic talents to position their art in commercial environments such as vacation homes, coworking, tourist spaces, with the aim of bringing the artistic product closer to people's daily lives and offering talents new communication possibilities and business. On this occasion the Taldèg application will be presented to the public for the very first time.

Starting from the concrete experience of the VisionLab project, which has chosen Tribò as a physical platform to discover its products, it will be investigated how the platform model can respond to the needs of artists and designers of our time who ask to be directly involved in the co-planning and co-creation of values.

We collaborate, an organization that offers advice on the platform model and on the construction of communities, starting from the experience of Taldèg will illustrate how digitalization and the platform model can help to increase the visibility of people and territories and how to design a platform service.

|| Program of Friday 12th April

At 4.00 pm Silvia Rigo, CEO and co founder presents the Taldèg project.

Debate on the topic “Misunderstood artist or need to innovate communication and development channels? How the multisided platform can create new business models and connect emerging creatives with larger markets ".

Following 4 talents, Vision Lab, Alessandro Totti, Gloria Goderecci, Apeja Upcycling will present their creations in a direct dialogue with the observer. Through the Taldèg app, for the first time downloadable in stores, they will talk about themselves, their works and creative processes.

An opportunity, thanks to the digital tool, to get closer to the art world, buy the works through the app's internal marketplace, and get to know a world that appears distant and elitist, but can, instead, enter everyone's everyday life we.

At 17.00 we collaborate starting from the experience of Taldèg will illustrate the key processes that must face those who want to design and grow a platform and will present Platform Academy, a training course designed for those who want to design a platform service and, or want to make it grow.

At 6 pm Aperitif offered by Kampaay, platform (Mobile App) born as a new frontier of entertainment to support the organization of events of any kind (aperitif, pre-evening and party). The innovative startup born in Milan allows the automation and centralization of all the services that orbit around this activity.

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