Go Wild with Fabrics

What’s the best way to launch our new location in Milan? With “Go Wild with fabrics”: the exhibit that gives you the chance to go wild and indulge on all the eclectic and original VMaison fabrics. Our setting’s location will inspire your creativity and imagination through our super colourful fabrics  made by the best designers with exquisite quality.

The fabrics represent the core product of the VMaison brand, that often bases its flair on the selection and the supply of some of the best European companies in the field.

The exhibit aims at making you experience the full warm and cosy VMaison atmosphere while putting in the spot light the textile product in all its variety of shapes and colours.

Our young Team will be there infusing the extreme desire to go wild, inspiring you with creative ideas and encouraging the visitors to be creative.

The visitors will be the real protagonists of the event and will be able to mix and match colours, fabrics and patterns to suit their personal and unique taste, viewing and touching the textiles.

The event will take place in our new and permanent VMaison show-room, that will become the headquarter of the management and administrative aspects of the brand, yet there will be an expositive area in wich we will show our products and meet clients.

The entire location will be surrounded by creations conceived especially for the occasion using fabrics  to create an eccentric setting that will inspire your interior design fantasy.

After all VMaison’s philosophy is to place at the centre of our projects a unique style combined with the inventiveness of its staff in order to grant the client’s desires and requests.

Regarding the programme of the exhibit, visitors will be invited during the Brera District days.

The entire VMaison Team of our Milan show-room will be there with most of the members of our great staff based in other cities.

They will be the main protagonists, involving those who will take part to the event, welcoming and guiding them through the experience among fabrics, components, designs, creations, realizations and projects.

The Show-room will open its door from the early hours of the morning, giving experts and design lovers the chance to view, touch and savour the countless fabric variations with the staff’s support and guidance.

During the Design week, we will host field experts, leading figures of the interior design sphere, regular customers and also some jet setters to give coherence to our usual target.

In accordance with our concept of offering service we have thought of a number of special edition fabric gifts that will be given during the event in order to have a creative an original memory of the exhibit and of our brand.