IMAGINE.DO.KERLITE

From 4-9 April, Cotto d’Este will once again enthral the international audience of Design Week. During the Fuorisalone, at the location in Piazza Castello, the Imagine.Do.Kerlite installation will transform the interior of the brand’s showroom into a gallery open to the public from 10am to 9pm, in order to present Kerlite and its history of excellence.

This latest generation ceramic product that takes on the design challenges of modern architecture and contributes to redefining human living spaces in the third millennium. Kerlite, over time, has inspired architects and designers to come up with original architectural and decorative solutions. Extremely durable, because of fibreglass reinforcement on the back, Kerlite is a concentration of virtues in just a few millimetres of thickness: only 3.5 or 5.5 mm. Thanks to its technical characteristics it is particularly versatile, and it is for this reason that architects and designers continue to choose it for everything from from flooring and cladding of residential spaces to decorative applications, to solutions in commercial and public spaces, ventilated façades and external thermal insulation systems, and even tunnels, like Italy’s Variante di Valico, one of the most imposing infrastructural projects in Europe. Furthermore, Kerlite fully adheres to Cotto d’Este’s environmental commitment. In fact, its extreme thinness makes it possible to limit the ecological footprint that industrial manufacturing leaves on the surface of the planet: less raw materials, less consumption of water and energy, and reduced CO2 emissions.

Through an installation where architecture and light blend to create emotions and involve the spectator, it will be possible to understand all the characteristics of laminated porcelain and see how the slabs can become an element of design.

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