NextMade for I PINCO PALLINO "Let Children Breathe Pure Air"

LET CHILDREN BREATHE PURE AIR

I PINCO PALLINO and NEXTMADE create an eco-friendly shop window

to improve the environment in which we live

Milan, April 12th, 2016 – On the occasion of the Fuorisalone 2016 I PINCO PALLINO, brand specialized in children's clothing production and distribution, promotes "LET CHILDREN BREATHE PURE AIR", a project in collaboration with NextMade (www.nextmade.com).
The aim is to raise awareness on the issue of environmental sustainability and to reduce pollution of the interior spaces.

The project will completely change the look of the shop window of I Pinco Pallino in Milan, Via Della Spiga 42. In fact, inside there will the anti-bacterial environmental purifiers in the Home version and the fragrance diffusers in different cactus shapes.
Purifiers and diffusers are designed and manufactured by NextMade, the brand of NextMaterials design collection, spin-off of the National Inter-University Consortium for Science and Technology of the Materials (INSTM). NextMade focuses on research and technological innovation, reinvesting most of its revenues in research contracts with university. Attention for the technology joins the passion for design: NextMade creations are beautiful as well as functional and enriching the environments in which they are.

With their eco-friendly structure of corrugated cardboard, NextMade purifiers use technologies developed by researchers at the Politecnico di Milano to break down bacteria, fine dust and pollutants, while the diffusers fill the air with scents diffused by the different fragrances.

For LET CHILDREN BREATHE PURE AIR these creations take the shape of funny cactuses, the Saguaro species in particular, hence perfectly in line with the Spring Summer 2016 collection of I PINCO PALLINO. The Mexican theme of the collection can be found in the shapes designed by NextMade, thus creating a whole between fashion, technology and environment.
The shop I Pinco Pallino is therefore transformed into an eco-friendly garden, where the air is cleaner.

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