POETRY - 21 words for...

What happens when poetry meets design?
When images of the future are seen through an idiosyncratic and original lens?

Faced with the complexity of modern art, the design world tends to seek certainty and comfort. Producing, as a result, reassuring uniformities and unvarying expectations. Landscapes, environments, behaviours, democratic and functional objects that feed desire yet fail to surprise and often leave us cold.
They lack the transgressive energy of a détournement.
Or a stroke of originality bringing with it the power of poetry.

Poetry (from the Greek ποίησις, poiesis) meaning the creation of something different, something new.
Cultured or folkloristic. Outside canon and convention.

The exhibition uses the metaphor of the syllabary - from "A" for Ambient to "Z" for Zeitgeist - to encourage us to see, speak, build and act out a world innervated with poetry in 21 projects.

This opens potential new scenarios combining symbolic or material dimensions with critical discourse, utopian vision, sensitive experience and idealistic reflection.
The aim being to reveal a simple truth.

Witout poetry, there can be no design.

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