#SAYCHIC @Frida
13-14 April 2019
Even the alternative can be chic
32 bowties stickers will color the bathrooms’ mirrors in over fifteen local partners joining our initiative in Isola district, Tortona and Lambrate-Ventura district. Here the updated map https://goo.gl/maps/BkujK4GKDtB2.
There are four type of stickers, each inspired by a musical genre: ranging from Funk Yellow to Soul Green, from Black to Polka dot Jazz to Electric Blue Rock. The claim which PAPIXON wants to wear a bow tie around Milan is #SAYCHIC. At the Frida bar, you can 'wear' the Yellow Funk bowtie
The event will go on every day until April 15th. All users who will peek into one of Papixon's dressing rooms, taking pictures with the stickers and tagging @papixon_ on Instagram and their local partner (for the Frida Bar you can tag @fridaisolamilano on Facebook), will receive a gift from PapiXon, whoever collects all four will take home a 'real' bow tie.
Jack Frusciante è rientrato nel gruppo is the indie-rock band testimonial to this event.
More bowties on www.papixon.it
PAPIXON
Brands: PAPIXON
Ilario 3381243707 (whatsapp) | papixonhandsewn@gmail.com
Exhibition - 1. Visit the bathroom 2. Take a picture with the Jazz bow tie sticker 3. Transform the picture into a post or stories using the hashtag #saychic 4. Tag @papixon_ and @fridaisolamilano 5. Spread the word and visit the next dressing room
Exhibition - 1. Visit the bathroom 2. Take a picture with the Jazz bow tie sticker 3. Transform the picture into a post or stories using the hashtag #saychic 4. Tag @papixon_ and @fridaisolamilano 5. Spread the word and visit the next dressing room
