Parquet Art Gallery

THE PARQUET ART GALLERY

In a 130 square metre space with an old, beamed, painted arch ceiling (inside an attractive courtyard in the busiest street in Tortona), the AIPPL (Italian Association of wooden floor layers) is organizing a special walk-through exhibition to show the magic of wood floors.

Nowadays, when sales techniques often appeal to the emotions, the Association and its team of global partners have chosen to present wood flooring (and all its complementary products) in an unconventional way  in an avant-garde project which highlights the value of creativity, authenticity and know-how.

The concept is like that of a modern art gallery.  The visitor follows a path of discovery to view panels/installations made by young artists in collaboration with companies in the sector.  These works represent the meeting point between industry and art and craftsmanship;  the fusion of experience, value, authenticity and technique.

There will be experts from the Association on hand to answer questions about parquet. A selection of videos will be shown in one area where there will also be information available to take away.

 

THE PARTNERS: Caldic, Canon Italia, Carver, Chimiver Panseri, CP Parquet, Déco, Garbelotto, Gruppo Per, Ideal Legno, Impertek, Isolmant, Kahrs, Laser Service, Lechner, Mapei, Renner, Stile, Volta, Wakol

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