Event

F / A FakeAuthentic

F / A FakeAuthentic

 

MAS
 

Museo d’Arte e Scienza di Milano

Via Quintino Sella 4, angolo Piazza Castello Sforzesco

  

PRESENT

 

F / A FakeAuthentic

 

 

F / A FakeAuthentic

 

AMArchitectrue Stefania Agostini Luca Mostarda & Rocco Vitali

USES TO COMPARE QUTIDIANLY THE OWN ENTHUSIASM OF YOUNG ARCHITECTS WITHIN THE DIFFICULTIES OF AFFIRMING IN A SATUROUS PANORAMA OF MANY PROPOSALS AND OBSTACLES.

FOR THIS REASON WE PROPOSED OURSELF AS A TARGET FOR THE SALONE DEL MOBILE 2019 TO OFFER THE POSSIBILITY TO A COLLECTIVITY OF EMERGING TALENTS TO PRESENT TO THE PUBLIC OF SALONE DEL MOBILE 2019 THEIR OWN SKILLS AND CAPABILITY THROUGH THE REALIZATIONS OF A PIECE OF FURNITURE.

 

 

F / A FakeAuthentic

_ Brief

 

WE WANTED TO SELECT 11 PARTICIPANTS. AN OPEN CALL HAVE BEEN LAUNCHED LOOKING FOR YOUNG ARCHITECTS UNDER 40.

WE HAVE BEEN VERY GLAD TO NOTICE THE SUCCESS OF OUR OPEN CALL SINCE WE RECEIVED A CONSISTENT NUMBER OF APPLICATIONS. WE DECIDED TO EXTEND THE INVITATION TO 15 SELECTED GROUPS OF ARCHITECT.

 

WE WILL HOST A COLECTIVE MADE BY FRAGMENTS OF CULTURE FROM 11 DIFFERENT COUNTRIES.

 

 

THE 15 SELECTED GROUP OF ARCHITECT WILL DESIGN AND PRODUCE A NEW PIECE OF FURNITURE INSPIRED BY THE THEME OF THE EXHIBITION F / A FakeAuthentic REFLECTING ON THE SINGULARITY / DUPLICITY OF THIS TOPIC.

 

TOPIC THAT WILL BE THE FIL-ROUGE BETWEEN PARTICIPANTS.

PARTICIPANTS WILL BE LET FREE TO GIVE THEIR INTERPRETATION OF F / A FakeAuthentic.

 

THERE WILL NOT BE ANY RESTRICTIONS ABOUT  MATERIALS, COLOURS, CONSTRUCTION METHOD, WEIGHT.

SIZE. SIZE WILL BE THE ONLY LIMIT DUE TO PRACTICAL REASON. ACCORDING TO TYPOLOGIES.

21 EXHISTING TYPOLOGIES TO CHOOSE FROM.

 

A PIECE OF FURNITURE IS THE GOAL. ONE FOR EACH PARTICIPANT.

A PIECE OF FURNITURE THAT HAS TO BE BEAUTIFUL, BUT ALSO FUNCTIONAL AND PRAGMATIC, EASY TO SHIP AND EASY TO BE PLACED, VERSATILE AND OF COURSE STURDY.

 

YOUR PIECE OF FURNITURE WILL BE SHOWN AS PART OF THE COLLECTIVE EXHIBITION.

 

 

YOUR EXHIBITION.

OUR EXHIBITION.

 

 

F / A FakeAuthentic

_ Exhibition

 

THE EXHIBITION WILL OPEN ON TUESDAY THE 09th of APRIL AND IT WILL BE THE OCCASION TO LAUNCH YOUR PROJECTS IN AN EXTRAORDINARY PLACE, FULL OF HISTORY AND VERY ACTUAL IN THE VERY CITY CENTRE OF MILANO, FACING THE MASSIVE PRESENCE OF CASTELLO SFORZESCO.

 

WE CHOOSE MAS, Museo d'Arte e Scienza AS A PERFECT VENUE WHERE TO SET YOUR INSTALLATION AND WHERE MEMORIES OF THE SITE WILL DEAL WITH INFLUENCES OF NOWADAYS DESIGN IN A FRAME OF KNOWLEDGE OF MAKING.

 

 

THE COLLECTIVE EXHIBITION WILL OPEN ON TUESDAY 09th of APRIL WITH AN EVENING EVENT, FROM 17:30 UNTIL 19:00. THE VERNISSAGE EVENT WILL BE STRICTLY ON INVITATION.

AFTER 19:00 THE EXHIBITION WILL BE OPEN TO THE PUBLIC AND IT WILL BE FREE ADMISSION.

 

THE COLLECTIVE EXHIBITION WILL STAND UNTIL FRIDAY 12th of APRIL AND IT WILL BE FULLY ACCESSIBLE FOR FREE DURING THE OPENING TIME OF THE MUSEUM.

 

DURING THE WEEKEND VISITS TO THE EXHIBITIONS WILL HAVE TO BE BOOKED IN ADVANCE.

 

DURING THE OPENING WEEK A CYCLE OF PUBLIC LECTURE WILL BE GIVEN FROM THE PARTICIPANTS IN THE CONFERENCE SPACE OF MAS AVAILABLE FOR THE OCCASION.

 

 

WE DO IMAGINE F / A FakeAuthentic AS A LAUNCHPAD TO SHARE AN ENSEMBLE OF THINGS WE THINK ARE GOOD AND GENUINE.

ONE WAY OR ANOTHER.

 

 

F / A FakeAuthentic IT IS NOT ABOUT PERSONAL TASTE, IT IS MUCH MORE ABOUT COLLECTIVE, INTERESTING AMBIGUITY, CLEVER JOINTS, GOOD PROPORTIONS, INTRIGUING DISCORDANCES, PROPER MATERIALS.

 

 

AND MAYBE WE WILL END UP WITH AN UNEXPECTED AUTENTICITY IN SOMETHING FAKE.

 

AND VICEVERSA OF COURSE.

 

 

AMArchitectrue Stefania Agostini e Luca Mostarda with Rocco Vitali

alles zusammen curators of

 

F / A FakeAuthentic

 

fa@fakeauthentic.it

F / A FakeAuthentic

_ Participants

 

 

 

 

 

 

 

 

 

 

 

 

VG13

ASLLTK

LINEA 33

SUGIBERRY

STUDIO VLORA

Francesca Mirone

Theo De Meyer Stefanie Everaert

Giovanni Benedetti+STUDIO ERRANTE ARCHITETTURE

Céline Bianchi with Atelier Aveque

Alba Abiad and Naveen Jose

Barnum & Diana Cinetto

Laboratorio Bìu

Stephan Lando

OPERE VARIE

Otto De Vylder

CONVOID

 

 

 

 

 

 

 

 

F / A FakeAuthentic

 

 



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Brands

NOVELLO Srl

Brands: NOVELLO Srl

Designers

Alba Abiad, Stefania Agostini, - AMArchitectrue, Sara Becchio, Giovanni Benedetti, Céline Bianchi, Paolo Borghino, Diana Cinetto, Davide Contran, Matteo Corbellini, Theo De Meyer, Otto DeVylder, Stefanie Everaert, Tommaso Fantini, Jonathan Francis, Marianna Galbusera, Naveen Jose, Tuuli Kanerva, Martina Kueng, Stephan Lando, Leo Lindroos, Francesca Mirone, Luca Mostarda, Paolo Oliva, Alessandra Pellizzari, Claudia Raisi, Alberto Rossi, Ueli Steinmann, Lajdi Sulaj, Emilio Trevisiol, Rocco Vitali,

Designers: Alba Abiad, Stefania Agostini, - AMArchitectrue, Sara Becchio, Giovanni Benedetti, Céline Bianchi, Paolo Borghino, Diana Cinetto, Davide Contran, Matteo Corbellini, Theo De Meyer, Otto DeVylder, Stefanie Everaert, Tommaso Fantini, Jonathan Francis, Marianna Galbusera, Naveen Jose, Tuuli Kanerva, Martina Kueng, Stephan Lando, Leo Lindroos, Francesca Mirone, Luca Mostarda, Paolo Oliva, Alessandra Pellizzari, Claudia Raisi, Alberto Rossi, Ueli Steinmann, Lajdi Sulaj, Emilio Trevisiol, Rocco Vitali,

Contacts

www.fakeauthentic.it

 

fa@fakeauthentic.it

apply@fakeauthentic.it

Program
8 Monday
9 Tuesday
19:00 - 20:30
Exhibition - F / A FakeAuthentic EXHIBITION OPEN TO THE PUBLIC, FREE ADMISSION
17:30 - 19:00
Presentation - F / A FakeAuthentic OPENING EVENT ON INVITATION
10 Wednesday
10:00 - 18:00
Exhibition - F / A FakeAuthentic EXHIBITION OPEN TO THE PUBLIC, FREE ADMISSION
16:00 - 17:00
Conference - Theo De Meyer & Stefanie Everaert _ PUBLIC LECTURE
19:30 - 20:30
Conference - STUDIO ERRANTE ARCHITETTURE _ PUBLIC LECTURE
11 Thursday
18:00 - 19:00
Conference - Céline Bianchi and Atelier Aveque _ PUBLIC LECTURE
17:00 - 18:00
Conference - STUDIO VLORA _ PUBLIC LECTURE
10:00 - 18:30
Exhibition - F / A FakeAuthentic EXHIBITION OPEN TO THE PUBLIC, FREE ADMISSION
12 Friday
17:00 - 18:00
Conference - OPERE VARIE Matteo + Allina Cor _ PUBLIC LECTURE
09:30 - 18:30
Exhibition - F / A FakeAuthentic EXHIBITION OPEN TO THE PUBLIC, FREE ADMISSION
18:00 - 19:00
Conference - Alba Abiad and Naveen Jose _ PUBLIC LECTURE
19:00 - 20:00
Conference - VG13 _ PUBLIC LECTURE
20:00 - 20:30
Exhibition - FINISSAGE _ Performance Laboratorio BìU
13 Saturday
10:30 - 20:30
Exhibition - F / A FakeAuthentic EXHIBITION OPEN ON RESERVATION
14 Sunday
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