Elle Decor Italia Concept Store

Elle Decor Concept Store opens opens on April 3rd its exhibition: The New Shopping Experience. The project is carried out by Elle Decor Italy at the Milan Design Week 2017. The exhibition will be avaible from 3rd to 28th of April 2017, Elle Decor Concept Store is a project with a strong innovative content on the retail world applied to interior design, the project is designed with the collaboration of Future Concept Lab, GamFratesi, AKQA and Marco Bay.
The installation designed in Palazzo Bovara is a new generation store where the elements that mark nowdays store are reinvented. The project is also a research lead by Francesco Morace on home trends, commercial distribution and the consumer habits.

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photo credit: Elle