Event

The Barbie Dreamhouse comes true!

Address

Corso Como, 5
Corso Como, 5
MILANO



Days
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9

April 2017

For just one magical night Corso Como 5 becomes the new Made in Italy version of the Barbie Dreamhouse!

Gabriele Pardi is an architect, a designer and a father. He is connected  to the IDA network, the agency that promotes Italian design in the world. His daughter Alice dreams of being an architect too, just like her dad. Father and daughter together have built in Alice’s bedroom a Barbie Dreamhouse. 

Gabriele decided to make a very special surprise to show her that every girls dream can come true! The Corso Como 5  building in Milan will turn into a real Barbie Dreamhouse during the most glamorous and innovative week of the year, the Design Week!

On April 6th from 20:00 pm in Corso Como, 5 in Milan, you can attend to the “Real Barbie Dreamhouse”, a video mapping show, the new frontier of technology that projects images in computer graphics on real surfaces, with special effects and 3D projection.

Everybody, together with Alice, will be able to attend to an explosion of images and observe the creation of a Barbie Dreamhouse,  just like in Alice’s dream!



Download press release

Brands

Barbie
IDA
Living Brands
Mattel

Contacts

Ufficio Stampa Mattel Italy
Via Carlo Freguglia, 8/A
20122 Milano
0245409462
luisa.bianchi@elle2elle.it
roberta.guarragi@elle2elle.it
licia.barbieri@elle2elle.it

Program
4 Tuesday
5 Wednesday
6 Thursday
20:00 - 23:00
Show - For just one magical night Corso Como 5 will be the new Made in Italy version of Barbie Dreamhouse!
7 Friday
8 Saturday
9 Sunday
Find the event
on map
VIEW THE MAP