Elita / MILANO DESIGN AWARD

Reaching its 5th edition, Milano Design Award proves itself to be the first and unique official award dedicated to the best installations of Milan Design Week, within the Design Week Festival network organized by Elita.. In collaboration with La Repubblica, IED, Future Concept Lab and fuorisalone.it and thanks to the involvement of the different territorial districts, Elita will select “fuori salone” best exhibition
projects capable of enhancing the creative dialogue between product and installation, company and designer. Other 5 prizes will be identified, besides Milano Design Award, dedicated to the use of technology, audio, social/environmental impact and visitors' engagement.
A scientific committee will select the nominees and an international jury will declare the winners. The awarding ceremony will take place sunday April the 18th at Teatro Franco Parenti, whose main stage will house the bestowal event. In the past years, Milano Design Award has witnessed the establishment of prestigious combinations of company and designer, of the caliber of Canon/Torafu, Panasonic/ Hirata, Moroso/Urquiola, Ecal, Citizen, Marteen Baas, Logotel, bolon.com. Categories AWARDS 2015
Milano Design Award
Is the award dedicated to the installation capable of gentling the highest degree of innovation and impact. The award is bestowed on the combination COMPANY/DRAFTSMAN (or in case to the agency) that realized the installation. OTHER AWARDS
Best Tech
The award is bestowed on the project that above all stands up for its technologic evolution and adherence to the concept of smart city/smart life
Best Sound
Bestowed by IED on the designer who best employs sound as a vehicle of communications.
Best Impact
Awards the project that has the most beneficial social, environmental and economic impact.
Best Entertaining
Awards the project that succeeds in involving the audience in a particular dimension of recreational and/or cultural entertainment.
E-commerce Excellence
Bestowed by lovli.it, awards the project design more potential for web
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DINAMICS
The scientific committee will preemptively select , under the districts' suggestions, the 15 artistic installations.The 15 installations will represent the nominees that will be then indicated to the jury in order to be voted. The Ied Arti Visive students will produce a videoclip for each installation
selected. Videos will be uploaded on the website www.designweekfestival.com and shared on repubblica.it social networks and homepages. Whilst the nominees will be eligible to receive more than one award , only one award will be bestowed for each category.
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PROGRAM
Sunday 19 Aprile - at Teatro Franco Parenti
11.30 public welcoming
12.00/12.30 video presentation
12.30/13.20 projection documentary "#DesignCapital - The seven days that make Milan the capital
of design"(http://www.milanodesigncapital.com)
13.20/ 13.30 presentation of the project “Casa Matera” with emotional video
13.30/15.30 brunch and winners' announcement