Flower Power Fiats
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This year, The Flower Council of Holland will also be taking up residence in Zona Tortona. Set up to promote the use of cut flowers and plants, the Flower Council has invited five influential designers to create a team of Flower Power Fiats which will be based there. Each designer has created a design using flowers to decorate the Fiat 500, arguably one of Italy’s most iconic cars, and visitors to the Zona Tortona will be able to admire and may even be able to hitch a lift in one of the floral Fiats
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