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Addict Creative Lab

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Rotate Street View
Location PATAGONIA FLAGSHIP STORE
Days 14, 15, 16, 17, 18, 19,
Address corso Giuseppe Garibaldi, 127
Zone moscova

Patagonia's constant mission is to looking for projects that emphasize the brands vision towards environmental and social commitment. Addictlab, active since 1997, brings together creative minds from all over the world, from different cultures and creative disciplines. Its latest international lab researches are a clear engagement in both areas. Next April 14-19 in Milan the international organisation, thanks to the collaboration with Patagonia, will be showing two of its active and most awareness generating projects: Urban Green (a laboratory of ideas regarding urban green, parks, sustainability, urban planning  & more, that aims at involving visitors of the Design Week) and SowetoLab, launched in South Africa two years ago, in order to identify and promote local talent as Soweto based 'car designers' Kasi Custom Rides, with remarkable mock-ups or miniatures of existing and imaginary cars. They come complete with wire frames, but are made...  out of cardboard and Solomon Nkhambula who makes real working radios out of pieces of junk and thrown away cellphone adapters.

info@addictlab.com

www.addictlab.com

www.sowetolab.com

 

www.patagonia.com

 



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