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TORTONA35 milano collection a DesignYourMind 09

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Location SKYWALK
Days 21, 22, 23, 24, 25, 26, 27,
Address via Tortona, 35
Zone tortona

Design Week in Milan – DesignYourMind event 09
The Design Open Collection of “TORTONA35 Milano Collection” needs new creations to launch ! A new brand open to everyone, also for students.

From the concept launched since 2008 by DesignYourMind: “walks for searching and searching for walks” by the network’s companies, is born a new brand that wants to fix the attention just on “design minds” without difference between young, not very young and famous designers.

TORTONA35 - Milano Collection is the first collection designed by seniors and young designers that has took part in sperimental DesignMindROOM managed by DesignMindSTUDIOS network www.designmindstudios.it .
You can find the first pieces of this Collection on the occasion of Fuorisalone April 2009,
It’s a demonstration that DesignYourMind network is working!
TORTONA35 Milano Collection has produced just what it considered coherent with its own objective.
The selection of young designers creations is made according their coherence to the briefing given. When it will produce the creations of famous designers it will be just because selected for their coherence to the objective fixed.
The first TORTONA35 Milano Collection has been made in a very short time: by the first designers and the first producers that have verified with DesignYourMind Team that the system works very well.
They have been the first that tested it, learning to make business together speeding things up.
The DesignMindROOM of TORTONA35 it’s a real Design Open Collection made by new ideas as a work-in-progress: selected by a scientific committee consisting of experts in international and production management – besides design. When the proposals sended to DesignMind ROOM of TORTONA35 Milano Collection are selected, they are immediately produced by the partner firms of the new brand and launched on markets of high brand.

At DesignYourMind Design Week april 2009 will be explained how to take part from all over the world in DesignMind ROOM of TORTONA35 Milano Collection.
 



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