ABET LAMINATI AND KARIM RASHID PRESENT “KASA DIGITALIA”.
Triennale di Milano, International Furniture Exhibition 16th/21st April 2008
ABET LAMINATI is glad to present to the whole public of the International Furniture Exhibition 2008 “Kasa Digitalia”,realized with the precious collaboration of De Rosso, based on Karim Rashid design. A new series of bright shades and decor characterises KASA DIGITALIA. An exceptional event which represents a new step in the exciting adventure of ABET in the fields of Italian and international design.
Press meeting with Karim Rashid: 17th April at 6 pm at our stand on the ground floor of the Triennale.
On the 16th April 2008 at the Triennale of Milan “Kasa Digitalia” will open to the public and to the press, an event arranged by ABET LAMINATI Spa with the precious collaboration of De Rosso, partner specialized in furnishing.
A new series of bright shades and decor characterises KASA DIGITALIA: a technological domestic environment, unique and exciting, entirely covered by our laminates printed with digital print technology and mounted in collaboration with De Rosso. Karim will meet the public and the national and international press on 17th April at 6 pm at our stand on the first floor of the Triennale.
Over the last 50 years ABET LAMINATI has become one of the world most prestigious and important realities of the Made in Italy thanks to the collaboration with the most important designers and architects of the world, from Ettore Sottsass to Alessandro Mendini up to the present collaboration with Karim Rashid.
Karim Rashid, graduated in Industrial Design at Carleton University in Ottawa, has become a global leading figure of interior design. Rashid has a functional approach to design: he pays great attention to the contest where the objects are used daily. Among his best works we can find the chair “Oh Chair” which is considered one of the most remarkable work in international design. Karim Rashid has been awarded several times for his works; a perennial winner of the Chicago Athenaeum Good Design award, I.D. Magazine Annual Design Review and Red Dot Award, Karim was also honored early in his career with the prestigious Daimler Chrysler Design Award, and the Brooklyn Museum Young Designer of the Year Award. Recently he received the International Furnishings and Design Association Circle of Excellence Award for Industrial Design and Pratt Legend Award. His work is in the permanent collections of the most important museums worldwide, including MoMa in New York.
The constant cooperation between ABET LAMINATI and the most important designers all over the world allowed to work on the image of the laminate through the research of patterns and surfaces able to transform its aesthetic aspect. Thanks to these efforts the laminate has gradually acquired its own identity and a new and different image.
In 1987 ABET was awarded the Compasso d‘Oro for Diafos, the first transparent laminate with three-dimensional decoration. To publicise its image, ABET organised “Material Lights“, an itinerant exhibition presenting a series of luminous objects made of Diafos and conceived by a group of designers coordinated by Ettore Sottsass.
The new millennium saw the Company more and more addressed to the research of high quality, innovative techniques, more and more refined products, able to issue a winning challenge within the complicated industrial landscape. A constant search for new opportunities and the urge to develop new products is behind Digital Print, a new technique in the world of HPL, applying four-colour inkjet printing to the creation of decors. Digital Print allows to obtain extremely fine tones and shades with a very high print quality. Designers and Graphic Artists can now truly unleash their creativity and broaden their planning possibilities.
The constant contribution made by ABET LAMINATI to the Italian and international design reaches its peak with this unique event at the Triennale in Milan on the occasion of the Fuori Salone del Mobile.
Francesca Losi
(ABET LAMINATI SpA Press Office Manager)
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